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Do you have a visitor’s book for your business?

Many home-stays ask guests to fill in the visitor’s book. The home-stay operators are usually happy with the comments, but that's usually where it ends. Why leave great comments for only future guests to see?

Visitor book comments are often useful testimonials, so worth shouting about.

Firstly, acknowledge the kind comments by sending an email to record your thanks. Taking the time to send a thank-you note to customers helps give you the “Wow” factor.

Then ask if you can use the comments on your website or Facebook page, or in your newsletter. Most people are happy to oblige.